On this episode of the Playful Creative, we welcome Jacqueline Lloyd Smith, founder and owner of Strategic Play. Jacquie is a certified Art and Play Therapist (ATR), Visual Coach, Creative Problem Solver (CPSI), Author, and Keynote speaker. One of only 4 original global LEGO® SERIOUS PLAY® Master Trainers, Jacquie has had a long-time partnership with the LEGO Group in Denmark. As a certified facilitator, and trainer of facilitators in LEGO® SERIOUS PLAY® methods, Jacquie helps companies and governments solve some of their biggest problems by tapping into their teams’ innate creativity through play. Today, I’ll ask her to share her background, what it was like pioneering a creative facilitation method before it was “cool”, and her new play personality assessment, “Playsonality.” Along the way, Jacquie drops knowledge around keeping employees engaged, setting up a workshop for success, building trust with clients, and ways to market a service that is different from the status quo.